Category Archive:

Infographic: Driving Orientation in Africa

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If you travel to Africa you will realize majority of countries on the north is right hand driven and south is left. This infographic is a great visual representation of both including the timely changes. Today 165 counties and territories drive on the right hand side while 75 countries and territories drive left hand side. It also gives an idea on the recent historical background in Africa. There maybe a good academic marketing study between the driving orientation and consumer behaviour relation.

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Mobile Phones in Africa

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In 2015 there will be 850M mobile devices in Africa where around 128M will be smart phones.

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Africa GDP Growth Rates

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According to African Statistical Yearbook Ethiopia is leading with 12,4% GDP Growth rate followed by Benin 9,2% and 7,4% Rwanda


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Infographic: Why do Facebook users add/remove friends

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An infographic by NM Incite about why people add and remove friend on Facebook:

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Infographic: The History of Advertising

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Great infographic that showcases advertising starting from 2000 BC

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ROI of Social Media

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How to measure the return on investment of social media investments is a though question for many marketers. This infographic is a simple representation of some metrics and trends around ROI of Social media. Metrics used by CMOs like Site traffic, conversion, # of fans/members, #of positive customer mentions, # of contributors, revenue, # of mentions, # of page views are the most popular ones, for more review the infographic:

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Infographic: Social Commerce

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This infographic shows 5 simple steps for a successful Social Commerce strategy. When you think this will be $ 30 billion revenue by 2015, brands have to pay attention for what to do.


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Infographic: Facebook vs TV

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This infographic is based on UK data but it shows people watch TV for two hours and online in Facebook for two and a half hours. So another showcase for the success of Social Media.


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Infographic: The Internet in 2015

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In 2015 North America will generate the most monthly traffic when it comes to internet TV and Western Europe and Asia Pacific will follow.

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Infographic: Facebook in Africa

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Egypt is leading with 5.6M followed by 3.7M South Africa… Here is the infographic for more details:


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